{"id":87437,"date":"2026-09-18T15:42:22","date_gmt":"2026-09-18T13:42:22","guid":{"rendered":"https:\/\/www.bancadellacalce.it\/bdc\/?p=87437"},"modified":"2026-09-18T15:53:17","modified_gmt":"2026-09-18T13:53:17","slug":"oltre-la-superficie-la-calce-dautore-secondo-marcello-gavioli","status":"publish","type":"post","link":"https:\/\/www.bancadellacalce.it\/bdc\/oltre-la-superficie-la-calce-dautore-secondo-marcello-gavioli\/","title":{"rendered":"OLTRE LA SUPERFICIE: LA CALCE D&#8217;AUTORE SECONDO MARCELLO GAVIOLI"},"content":{"rendered":"<section class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row&#8221; min_height=&#8221;600&#8243; css=&#8221;.vc_custom_1789554827668{background-image: url(https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/1440&#215;675-9-1.jpg?id=87441) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_empty_space height=&#8221;300px&#8221;][vc_column_text css=&#8221;.vc_custom_1789739593727{padding-top: 30px !important;padding-right: 20px !important;padding-bottom: 30px !important;padding-left: 20px !important;background-color: rgba(255,255,255,0.43) !important;*background-color: rgb(255,255,255) !important;}&#8221;]\n<h1 style=\"text-align: center;\"><span style=\"color: #ffffff;\">OLTRE LA SUPERFICIE: LA CALCE D&#8217;AUTORE SECONDO MARCELLO GAVIOLI<\/span><\/h1>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]<em><span style=\"font-size: 18px; color: #000000;\">Nel mondo del design d&#8217;interni e dell&#8217;architettura contemporanea, c&#8217;\u00e8 un ritorno sempre pi\u00f9 consapevole alle radici della materia naturale. Non si tratta solo di scegliere un rivestimento o una finitura, ma di definire l&#8217;anima degli spazi che abitiamo. \u00c8 con questo spirito che celebriamo il lavoro e la filosofia di <a href=\"https:\/\/www.marcellogavioli.com\/home.html\"><strong>Marcello Gavioli<\/strong><\/a>, maestro artigiano che da oltre trent&#8217;anni trasforma superfici e pareti in opere d&#8217;arte tattili e irripetibili.<\/span><\/em>[\/vc_column_text][vc_column_text]\n<h3 data-path-to-node=\"4\"><span style=\"font-size: 21px; color: #000000;\">La centralit\u00e0 della persona e il valore dell&#8217;imperfezione<\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-87450 alignright\" style=\"color: #000000; font-size: 18px;\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-300x300.jpeg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-300x300.jpeg 300w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-1024x1024.jpeg 1024w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-150x150.jpeg 150w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-768x768.jpeg 768w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-1536x1536.jpeg 1536w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-600x600.jpeg 600w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-100x100.jpeg 100w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3-50x50.jpeg 50w, https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_3.jpeg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p data-path-to-node=\"5\"><span style=\"font-size: 18px; color: #000000;\">La visione di Marcello Gavioli mette al centro l&#8217;uomo e il suo vissuto. Le superfici non sono semplici sfondi, ma contenitori di sensazioni, atmosfere e memoria. In un\u2019epoca<\/span><span style=\"font-size: 18px; color: #000000;\">\u00a0dominata dalla produzione industriale seriale, la firma di Gavioli risiede proprio nel <strong>&#8220;fatto a mano&#8221;<\/strong> e nell\u2019imperfezione \u2014 una caratteristica che non \u00e8 mai un difetto, bens\u00ec la garanzia di unicit\u00e0 e di un&#8217;autenticit\u00e0 impossibile da replicare a macchina.<\/span><\/p>\n<p data-path-to-node=\"6\"><span style=\"font-size: 18px; color: #000000;\">La ricerca estetica di Gavioli trae profonda ispirazione da filosofie orientali e nordiche:<\/span><\/p>\n<ul data-path-to-node=\"7\">\n<li>\n<p data-path-to-node=\"7,0,0\"><span style=\"font-size: 18px; color: #000000;\"><strong>Wabi-Sabi:<\/strong> L&#8217;accettazione dell&#8217;imperfezione e dell&#8217;impermanenza delle cose. Le superfici lavorate a calce, cocciopesto o argilla accolgono il trascorrere del tempo, arricchendosi di patine e sfumature che raccontano la vita di chi le abita.<\/span><\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"7,1,0\"><span style=\"font-size: 18px; color: #000000;\"><strong>Kintsugi:<\/strong> L&#8217;arte di valorizzare le spaccature e i segni del tempo, trasformando la fragilit\u00e0 in un nuovo punto di forza e bellezza.<\/span><\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"7,2,0\"><span style=\"font-size: 18px; color: #000000;\"><strong>Hygge:<\/strong> La ricerca di un\u2019atmosfera intima, essenziale e accogliente, ottenuta attraverso la scelta rigorosa di materiali naturali ed ecocompatibili come legno, pietra e, naturalmente, la calce.<\/span><\/p>\n<\/li>\n<\/ul>\n[\/vc_column_text][vc_column_text]\n<h3 data-path-to-node=\"8\"><span style=\"font-size: 21px; color: #000000;\">Materie naturali, alchimie e sperimantazione<\/span><\/h3>\n<p data-path-to-node=\"9\"><span style=\"font-size: 18px; color: #000000;\">Il percorso di Marcello Gavioli affonda le radici nella grafica e nella fotografia, per poi evolversi dagli anni &#8217;90 in un\u2019esplorazione continua dei materiali. <strong>Calce, cocciopesto, pastellone, tadelakt, argilla e polveri di marmo<\/strong> diventano nelle sue mani strumenti di un&#8217;alchimia sartoriale. Sperimentando l&#8217;integrazione di questi elementi tradizionali con pigmenti, terre ed elementi inconsueti, Gavioli dona corpo, rilievo e profondit\u00e0 a ogni parete.<\/span><\/p>\n<p data-path-to-node=\"10\"><span style=\"font-size: 18px; color: #000000;\">Attraverso il suo <strong>Laboratorio d&#8217;Idee<\/strong>, l&#8217;artigiano collabora con architetti, designer e creativi per dar vita a progetti coordinati che uniscono l&#8217;heritage delle tecniche tradizionali al gusto e alle esigenze della progettazione contemporanea.<\/span><\/p>\n[\/vc_column_text][vc_column_text]\n<h3 data-path-to-node=\"11\"><span style=\"font-size: 21px; color: #000000;\">Una visione condivisa con La Banca della Calce<\/span><\/h3>\n<p data-path-to-node=\"12\"><span style=\"font-size: 18px; color: #000000;\">La partnership e la sintonia con realt\u00e0 come La Banca della Calce nascono proprio da questa comunione di intenti: <strong>restituire valore ai materiali naturali, traspiranti e sostenibili<\/strong>, capaci di far &#8220;respirare&#8221; gli ambienti e di invecchiare con grazia.<\/span><\/p>\n<p data-path-to-node=\"13\"><span style=\"font-size: 18px; color: #000000;\">Guardare a una parete o a un pavimento realizzati da Marcello Gavioli significa riscoprire il valore del tempo, della cura manuale e della bellezza autentica della materia pura.<\/span><\/p>\n[\/vc_column_text][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_column_text]\n<h2 style=\"text-align: left;\"><span style=\"color: #000000;\">Guarda le foto<\/span><\/h2>\n[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;]<div class=\"vcex-image-grid-wrap clr\"><div class=\"vcex-module vcex-image-grid wpex-row wpex-clr grid-style-default wpex-lightbox-group wpex-rounded-images\"><div class=\"id-87462 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-1\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/tonacino-01-scaled.png\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/tonacino-01-scaled-600x600.png\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87460 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-2\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/studio-01.png\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/studio-01-600x600.png\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87458 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-3\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/loc-04.png\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/loc-04-600x600.png\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87456 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-4\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_6.jpeg\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_6-600x600.jpeg\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87454 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-1\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_5.jpeg\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_5-600x600.jpeg\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87452 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-2\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_4.jpeg\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_4-600x600.jpeg\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87465 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-3\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_2.jpg\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_2-600x600.jpg\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><div class=\"id-87446 vcex-image-grid-entry vcex-grid-item span_1_of_4 span_1_of_4_tl span_1_of_2_tp span_1_of_2_pl span_1_of_1_pp col  wpb_animate_when_almost_visible wpb_zoomIn zoomIn col-4\"><figure class=\"vcex-image-grid-entry-figure wpex-clr\"><div class=\"vcex-image-grid-entry-img wpex-clr\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_1.jpeg\" class=\"vcex-image-grid-entry-img wpex-lightbox-group-item\" data-title=\"\" data-type=\"image\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2026\/09\/gavioli_1-600x600.jpeg\" alt='' data-no-retina width=\"600\" height=\"600\" \/><\/a><\/div><\/figure><\/div><\/div><\/div>[vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_column_text]\n<h2 style=\"text-align: left;\"><span style=\"color: #000000;\">Prodotti<\/span><\/h2>\n[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_basic_grid post_type=&#8221;ids&#8221; element_width=&#8221;6&#8243; gap=&#8221;10&#8243; item=&#8221;6875&#8243; grid_id=&#8221;vc_gid:1789739574572-459fd08e-7ce9-1&#8243; include=&#8221;14550, 10981, 9956, 10196&#8243;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1652703034052{background-color: #000000 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]\n<h2 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Realizzazioni, Lasciati ispirare<\/span><\/h2>\n[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;]<div class=\"vcex-module wpex-carousel wpex-carousel-blog owl-carousel clr arrwstyle-min arrwpos-center\" 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CALCELATTE<\/a><\/div><\/div><\/div><div class=\"wpex-carousel-slide clr has-media\"><div class=\"wpex-carousel-entry-media entry-media clr \"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/roma-calcecanapa-e-calcequalita-finiture-e-termointonaco\/\" title=\"ROMA | CALCECANAPA E CALCEQUALIT\u00c1 | FINITURE E TERMOINTONACO\" class=\"wpex-carousel-entry-img\"><img loading=\"lazy\" decoding=\"async\" data-no-lazy=\"1\" class=\"skip-lazy\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2025\/01\/vitarelli_1440x675_2-800x675.png\" alt=\"Finitura NHL\" data-no-retina width=\"800\" height=\"675\" \/><\/a><\/div><div class=\"wpex-carousel-entry-details clr\"><div class=\"wpex-carousel-entry-title entry-title\" style=\"font-size:11px;font-weight:700;text-transform:capitalize;\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/roma-calcecanapa-e-calcequalita-finiture-e-termointonaco\/\">ROMA | CALCECANAPA E CALCEQUALIT\u00c1 | FINITURE E 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class=\"wpex-carousel-entry-media entry-media clr \"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/monopoli-pastellone-in-masseria\/\" title=\"MONOPOLI | PASTELLONE IN MASSERIA\" class=\"wpex-carousel-entry-img\"><img loading=\"lazy\" decoding=\"async\" data-no-lazy=\"1\" class=\"skip-lazy\" src=\"https:\/\/www.bancadellacalce.it\/bdc\/wp-content\/uploads\/2021\/04\/cover_pastellone-800x675.jpg\" alt='' data-no-retina width=\"800\" height=\"675\" \/><\/a><\/div><div class=\"wpex-carousel-entry-details clr\"><div class=\"wpex-carousel-entry-title entry-title\" style=\"font-size:11px;font-weight:700;text-transform:capitalize;\"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/monopoli-pastellone-in-masseria\/\">MONOPOLI | PASTELLONE IN MASSERIA<\/a><\/div><\/div><\/div><div class=\"wpex-carousel-slide clr has-media\"><div class=\"wpex-carousel-entry-media entry-media clr \"><a href=\"https:\/\/www.bancadellacalce.it\/bdc\/sannazzaro-de-burgondi-arco-pubblico-calcequalita\/\" 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Gavioli.<\/p>\n","protected":false},"author":9,"featured_media":87441,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[88,339],"tags":[],"post_series":[],"class_list":["post-87437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-calcequalita","category-in-evidenza-su-pagina-news","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OLTRE LA SUPERFICIE: LA CALCE D&#039;AUTORE SECONDO MARCELLO GAVIOLI<\/title>\n<meta name=\"description\" content=\"Progetti in calce, cocciopesto, tadelakt e altri materiali naturali dell&#039;artigiano Marcello Gavioli.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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